Cookies are small text files that websites place on your device when you visit them. Think of them as digital sticky notes that help websites remember information about your visit. When you return to our site, these files help us recognize your browser and provide a more personalized experience.

Our platform uses various types of tracking technologies beyond traditional cookies, including web beacons, pixel tags, and local storage. These tools work together to understand how visitors interact with our investment education content and help us improve the learning experience for everyone.

The data collected through these technologies helps us understand which financial topics resonate most with our audience, how long people spend engaging with different investment concepts, and what areas of our educational content might need improvement.

When you engage with our investment education platform, tracking technologies help us create a more tailored learning environment. For example, if you spend considerable time reading about portfolio diversification, we can suggest related content about risk management or asset allocation.

Our analytics show us which financial concepts are most challenging for learners, allowing us to develop additional resources and clearer explanations. This data-driven approach has helped us identify that many South African investors want more information about local market dynamics and regulatory frameworks.

The information we collect also helps us optimize the technical performance of our platform. We can identify if certain pages load slowly for users in specific regions and make improvements accordingly.

Different types of data are stored for varying periods based on their purpose and legal requirements. Session cookies typically expire when you close your browser, while persistent cookies may remain on your device for up to two years unless you delete them manually.

You maintain control over most of these technologies through your browser settings. Most modern browsers allow you to view, manage, and delete cookies individually or in groups. You can also configure your browser to reject certain types of cookies automatically.

Keep in mind that disabling certain tracking technologies may impact your experience on our platform. Some features, like remembering your progress through our investment education modules, rely on cookies to function properly.